Samsung’s Mobile Live initiative to give hands-on experience to consumers

Economy is taking its toll on everyone and to make consumers feel safe in what they are investing, companies are devising new ways to attract consumer’s attention to their products. Take Samsung for instance. They have announced Samsung Mobile Live campaign that will give hands-on experience on Samsung phones without pitching the users for a sale.
Users will be able to try out their phones, get accustomed to the features and if they deem it’s worth their money, they can go for it.
Samsung claims it’s a global campaign but has listed only five countries for now – (starting with) Italy, Russia, Poland, Turkey, China.


[...] initiative to give hands-on experience is not new. Back in April, they had announced Mobile Live campaign that would give hands-on experience to its latest range of phones. Share [...]